Guide Niche Envy: Marketing Discrimination in the Digital Age (MIT Press)

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Ad or not: Advertising recognition of branded media contents. Paul Grainge, University of Nottingham. Ancillary Academia: Branded content and the production of university video shorts. Branded content in destination marketing: A case study of Tourism Ireland.

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Niina Uusitalo, University of Tampere. The how-to of compelling content: A critical examination of strategic guides for content marketing. The conference will address the following key themes:. A full draft programme will be available from early September. On Tuesday 7 there will be registration from 2pm and welcome and meetings from 2.


  • How To Take Care Of a Horse Easily.
  • Joseph Turow.
  • Conference 7-8 November 2017?

On Wednesday 8 November, the conference begins with a plenary at 9. You can register for Wednesday 8 only or for both Tuesday and Wednesday. All events are free but places are limited and advance booking is required. It is vital for planning, catering and budgeting that we have accurate numbers.

Keynote Speakers

So if you book and are unable to attend please cancel at the earliest opportunity and no later than 31 October please. Register here. Lunch and drinks refreshments will be provided for all at the conference on 8 November.


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    Zureik, E. Cullompton, UK: Willan. Citizenship and Identity Caplan, J. London: Harper Collins. Consumption Elmer, G.


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      talcaofertas.cl/wp-content/allegany/589-citas-por.php Oxford: Oxford University Press. Newburn, T. Collumpton: Willan Publishing. Norris, C. Cullompton: Willan. Infrastructure and Built Environment Coaffee, J. Aldershot UK: Ashgate. Graham, S. London: Routledge. Institute for the Future Infrastructure for the New Geography. Menlo Park: California. Kang, J. Medicine Armstrong, D. Cole, S.

      Is media buying turning into digital discrimination?

      Nelkin, D. Rose, H.